Saturday, May 9, 2009
The Wrap Dress
When Diane von Furstenberg created her wrap dress in the 1970s, she had no idea how far that simple design would take her. Diane walked into Diana Vreeland's office with three of her dresses in a suitcase in 1970. Vreeland soon writes DVF a letter congratulating her on her "smashing" designs, offering Vogue's help.
In a decade when women were entering the workplace and celebrating their sexual freedom, the wrap dresses became a symbol of power and liberation. By 1976, Diane had sold more than 5 million signature dresses-revolutionizing the way women dressed worldwide.
Letter from Diana Vreeland
(assouline, Diane von Furstenberg: the wrap)